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Member Direct Mail

NYSBA offers segmented Direct Mail opportunities to target members with your customized marketing message throughout the year. Select from the following criteria to create a list specific to the type of attorney you are targeting with your offer.


Member Benefit Partners: $75/CPM,
$200 segmentation fee

All other advertisers: $100/CPM,
$300 segmentation fee

Client provides NYSBA the name of your mail house and name of your contact. NYSBA will provide the one time use list directly to your mail house with instructions for destroying the list after the send.


Direct Mail may be scheduled throughout the year on a variety of dates to suit your outreach needs!

Benefits of Direct Mail


Many members receive their NYSBA communications at their home address


Less noise than

the digital world


Catch your audience in their downtime

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